Fans like to follow the idol closely. Look at Itaú’s 26,000 ATMs always close to you. 
A real fan accompanies the idol for life. Kind of like Flexprev Itaú.
DDB Brasil (DM9)
​​​​​​​CD: Julio Andery; Rodolfo Sampaio;
Augusto Moya; Fabio Saboya
AD: Eduardo Luiz Godoy; Rodrigo Tortima
CW: Adriano Matos

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