Fans like to follow the idol closely. Look at Itaú’s 26,000 ATMs always close to you.
A real fan accompanies the idol for life. Kind of like Flexprev Itaú.
(key visual)


DDB Brasil (DM9)
CD: Julio Andery; Rodolfo Sampaio;
Augusto Moya; Fabio Saboya
AD: Eduardo Luiz Godoy; Rodrigo Tortima
CW: Adriano Matos
CD: Julio Andery; Rodolfo Sampaio;
Augusto Moya; Fabio Saboya
AD: Eduardo Luiz Godoy; Rodrigo Tortima
CW: Adriano Matos